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    Niner Blog — Pedal Damn It

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    Behind the 9: Pedal Damn It! It's always been a Niner thing.

    Pedal Damn It. A simple phrase for a simple bike. Back in its fledgling stage, Chris Sugai, one of Niner‘s founders, had six or maybe seven different bikes and each one was a singlespeed. A self-professed bike geek, and a wee bit younger at the time, Sugai enjoyed the simplicity...